Associate Degree Program: Business English

Program Description

This program aims to cultivate well-rounded talents with solid foundational knowledge of the English language, sound professional ethics, and strong humanistic qualities. Students will acquire fundamental theories and operational processes of international business, develop practical competencies in business management and related areas, and gain proficiency in using English listening, speaking, reading, and translation skills to communicate effectively and efficiently in daily and business contexts. Graduates will be high-quality, versatile professionals capable of engaging in international marketing, preparation of business documents, foreign customer service, import and export trade, and foreign-related secretarial and administrative work.

Core Courses

Comprehensive Business English, Business English: Viewing, Listening and Speaking, Business English Reading, Business English Correspondence, Business English Translation, Business English Writing, International Trade Practice, International Marketing, International Business Law, Business English Documents and Forms.

Career Prospects

Graduates may work in foreign-invested enterprises and foreign-related organizations in reception, service, and management roles related to business and trade. They may also be employed in small and medium-sized foreign trade companies, handling tasks such as trade operations, order follow-up, document preparation, and customs declaration. In addition, graduates can take up positions in management, secretarial work, translation, and tour guiding in foreign-related organizations.

Program Strengths

Guided by the educational philosophy of "solid foundation, broad specialization, and high quality," and drawing on 16 years of program experience, the curriculum offers a rich blend of "English + Business" courses. On the basis of strengthening students' foundational English language skills, the program emphasizes professional training and practice to cultivate cross-cultural business communication abilities, international business operation skills, and innovation and entrepreneurship competencies. In 2024, the admission rate for associate-to-bachelor (top-up) programs in Business English reached as high as 93.5%.